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Categories Browse Directory   Business Solutions     Sales and Marketing       Marketing Management Filter results by: All result types Software Services & Resellers Hardware Research  Search Results 1 - 25 of 78 | Next Page How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline by Genius.com     (VENDOR WHITE PAPER) October 07, 2009 - (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Content Mapped to Buying Stages Powers Nurturing Results by Genius.com     (VENDOR WHITE PAPER) October 07, 2009 - (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Creating Sales Opportunities with Lead Scoring by Genius.com     (VENDOR WHITE PAPER) October 07, 2009 - (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER The Science and Art of Selling by Genius.com     (VENDOR WHITE PAPER) October 07, 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Improve Lead Generation and Clean Up Your Pipeline: Generate Better Leads for Better Sales Results by Genius.com     (VENDOR WHITE PAPER) October 07, 2009 - (Free Research) Quality leads result in easier/better sales. It is also agreed that taking time away from selling to generate leads cuts into sales productivity. Closer alignment between sales and marketing could improve both of these factors and reduce the disconnect that exists today. Read on to learn how to attack these costly and divisive issues.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation     (VENDOR WHITE PAPER) November 02, 2009 - (Free Research) Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Improve Customer Relationships Using the 2007 Office System by Microsoft     (WEBINAR) September 09, 2009 - (Free Research) This webcast demonstrates how Microsoft software can help you develop more profitable customer relationships by simplifying how your employees work with colleagues, partners, and customers.   VIEW ABSTRACT | GO TO WEBINAR Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft     (WEBINAR) September 09, 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction.   VIEW ABSTRACT | GO TO WEBINAR Grow Your Business with Microsoft Dynamics CRM by Microsoft     (WEBINAR) September 09, 2009 - (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.   VIEW ABSTRACT | GO TO WEBINAR The Virtual Presenter's Series: Start Right. Design Right. Present Right. by Citrix Online     (WEBINAR) August 19, 2009 - (Free Research) View this on-demand Webinar series with Roger Courville, Webinar expert and author of the new book, The Virtual Presenter's Handbook, for a 3-part Webinar series on how to plan, design, and present your own Web events like a pro.   VIEW ABSTRACT | GO TO WEBINAR Using Webinars to Engage Prospects by Citrix Online     (WEBINAR) August 19, 2009 - (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.   VIEW ABSTRACT | GO TO WEBINAR B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online     (VENDOR WHITE PAPER) December 01, 2008 - (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online     (VENDOR WHITE PAPER) December 01, 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER What Causes Webinar Attendees to Bail by Citrix Online     (VENDOR WHITE PAPER) August 19, 2009 - (Free Research) Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Improving Marketing Measurements, Operations, & ROI by Citrix Online     (WEBINAR) August 19, 2009 - (Free Research) Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others.   VIEW ABSTRACT | GO TO WEBINAR Achieving Sustained Growth through Operational Excellence by SAP AG     (VENDOR WHITE PAPER) June 02, 2009 - (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Force.com Cloud Platform Drives Huge Time to Market and Cost Savings by Salesforce.com     (VENDOR WHITE PAPER) October 30, 2009 - (Free Research) IDC White Paper: Force.com Cloud Platform Drives Huge Time to Market and Cost Savings Learn how companies like yours built custom apps 4 - 5 times faster at half the cost with Force.com Platform.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Seven Tips for Profiting from Lean Times with CRM by Oracle Corporation     (VENDOR WHITE PAPER) January 26, 2009 - (Free Research) With their rapid speed of deployment, integrated analytics and built-in best practices, on-demand CRM solutions can quickly vault a sales organization ahead of its rivals. And because of their flexible licensing structure, on-demand solutions can be deployed selectively, enabling businesses to deploy only as much CRM as they need.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM     (VENDOR WHITE PAPER) October 23, 2009 - (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Increase Profits and Customer Satisfaction in the Communications Industry by Infor CRM     (VENDOR WHITE PAPER) December 05, 2008 - (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM     (ANALYST BRIEF) March 02, 2009 - (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.   VIEW ABSTRACT | GO TO Addressing the challenges of implementing a customer-centric strategy by Infor CRM     (VENDOR WHITE PAPER) December 05, 2008 - (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division     (PRESENTATION TRANSCRIPT) October 05, 2009 - (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.   VIEW ABSTRACT | GO TO Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation     (VENDOR WHITE PAPER) September 19, 2008 - (Free Research) This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER What is Your Recession Sales Strategy? by Oracle Corporation     (VENDOR WHITE PAPER) January 2009 - (Free Research) This study measures the effects of the recession on sales organizations and found that the mainstream response to the challenge of selling through a recession be generally off target.   VIEW ABSTRACT | GO TO VENDOR WHITE PAPER 1 - 25 of 78 | Next Page

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